GEOGRAPHIC TARGETING Specializing in serving the needs of
customers in a particular area, thus restricting advertising and other
marketing efforts to that area.
GILS Government Information Locator Service For more see the
GILS web site.
GNP Gross National Product A measure of a
nation's aggregate economic output. Since 1991 GDP, a slightly different
calculation, has replaced GNP as a measure of U.S. economic output.
GOALING Each year, our government spends billions of
dollars in goods and services purchases from private firms. To foster an
equitable federal procurement policy, government-wide small business goals, in
terms of a percentage of annual expenditure,
are established for
federal agencies. SBA negotiates the goals annually with each federal agency on
an individual basis.
GOODWILL An intangible asset of a business that
relates to a favorable relationship with customers, and excess earning power.
GOPHER Predecessor to the World Wide Web a text
based version of our web site.
There are many lists
of valuable sources of information including address/phone lists for
all SBA offices,
Business Information Centers, SBA Disaster Area Offices, SCORE, Small Business
Development Centers, Small Business Investment Companies, and Veterans Affairs
Officers.
GRANT Money given to a business that does not need
to be repaid.
GROSS DOMESTIC PRODUCT (GDP) The most comprehensive single
measure of aggregate economic output. Represents the market value of the total
output of the goods and services produced by a nation's economy. GROSS NATIONAL
PRODUCT (GNP) A measure of a nation's aggregate economic output. Since 1991
GDP, a slightly different calculation, has replaced GNP as a measure of U.S.
economic output.
GUARANTEED LOAN A loan made and serviced by a lending
institution under agreement that a governmental agency will purchase the guaranteed
portion if the borrower defaults.
GUARANTY Promise by an individual or organization to
repay a loan in the event of default.
GUIDE TO SBA's DEFINITIONS OF SMALL BUSINESS The U. S. Small
Business Administration (SBA) has prepared a guide to assist the general public
in understanding SBA's definitions of a small business. They are termed
"size standards," and represent the largest a firm can be and still
be considered a small business. This guide provides general information on size
standard requirements and also addresses most of the typical concerns of the
public regarding the use of size standards.
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